{"id":286,"date":"2018-11-05T10:00:00","date_gmt":"2018-11-05T09:00:00","guid":{"rendered":"http:\/\/agence-lapostolle.com\/?p=286"},"modified":"2024-01-15T18:22:15","modified_gmt":"2024-01-15T17:22:15","slug":"reseau-social-et-community-manager","status":"publish","type":"post","link":"https:\/\/www.agence-lapostolle.com\/en\/2018\/11\/05\/reseau-social-et-community-manager\/","title":{"rendered":"R\u00e9seau social et Community Manager"},"content":{"rendered":"<p><a href=\"https:\/\/www.agence-lapostolle.com\/en\/webmarketing\/reseaux-sociaux\/\">Un r\u00e9seau social<\/a> est un site internet qui permet \u00e0 un utilisateur de cr\u00e9er une page \u00ab\u00a0profil\u00a0\u00bb. Il peut ainsi facilement partager des informations, photos ou vid\u00e9os avec les personnes de son choix.<\/p>\n\n\n\n<p>Il existe diff\u00e9rents types de r\u00e9seaux sociaux :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>g\u00e9n\u00e9ralistes (Facebook, Twitter\u2026)<\/li>\n\n\n\n<li>professionnels (LinkedIn, Viadeo\u2026)<\/li>\n\n\n\n<li>de rencontre (Meetic, Edarling\u2026)<\/li>\n\n\n\n<li>les r\u00e9seaux politiques ou de services<\/li>\n<\/ul>\n\n\n\n<p>Certains r\u00e9seaux sont \u00ab\u00a0multit\u00e2ches\u00a0\u00bb. Prenons l\u2019exemple de Facebook. Il peut \u00eatre utilis\u00e9 \u00e0 des fins priv\u00e9es, pour rester en contact avec ses amis et sa famille, comme \u00e0 des fins professionnelles. En effet, selon le rapport \u00ab\u00a0State of Inbound\u00a0\u00bb de Hubspot : 74 % des utilisateurs Facebook l\u2019utilisent \u00e0 des fins professionnelles.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.agence-lapostolle.com\/wp-content\/uploads\/2018\/11\/CM.jpeg\" alt=\"R\u00e9seau social et community manager\" class=\"wp-image-4178\" srcset=\"https:\/\/www.agence-lapostolle.com\/wp-content\/uploads\/2018\/11\/CM.jpeg 1024w, https:\/\/www.agence-lapostolle.com\/wp-content\/uploads\/2018\/11\/CM-300x300.jpeg 300w, https:\/\/www.agence-lapostolle.com\/wp-content\/uploads\/2018\/11\/CM-150x150.jpeg 150w, https:\/\/www.agence-lapostolle.com\/wp-content\/uploads\/2018\/11\/CM-768x768.jpeg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">R\u00e9seaux sociaux et community manager<\/figcaption><\/figure>\n\n\n\n<p>Le m\u00e9tier de Community Manager est n\u00e9 dans ce besoin qu&rsquo;ont les entreprises de suivre ce progr\u00e8s dans la communication. Le Community Manager est un v\u00e9ritable ambassadeur de la marque, il g\u00e8re les r\u00e9seaux sociaux de l\u2019entreprise en ajoutant du contenu et en r\u00e9pondant aux diff\u00e9rents commentaires ou messages. Par exemple, un utilisateur qui vient signaler sur le site l&rsquo;achat d&rsquo;un objet d\u00e9fectueux, obtiendra une r\u00e9ponse du Community Manager qui apportera une solution aupr\u00e8s du client et fera remonter les remarques aupr\u00e8s de la soci\u00e9t\u00e9.<\/p>\n\n\n\n<p>Ce m\u00e9tier tout nouveau est de plus en plus r\u00e9pandu et continue \u00e0 se d\u00e9velopper.<\/p>","protected":false},"excerpt":{"rendered":"<p>Un r\u00e9seau social est un site internet qui permet \u00e0 un utilisateur de cr\u00e9er une page \u00ab\u00a0profil\u00a0\u00bb. Il peut ainsi facilement partager des informations, photos ou vid\u00e9os avec les personnes de son choix. Il existe diff\u00e9rents types de r\u00e9seaux sociaux : Certains r\u00e9seaux sont \u00ab\u00a0multit\u00e2ches\u00a0\u00bb. Prenons l\u2019exemple de Facebook. Il peut \u00eatre utilis\u00e9 \u00e0 des [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,11],"tags":[13,14,12],"class_list":["post-286","post","type-post","status-publish","format-standard","hentry","category-le-point-com","category-reseau-social","tag-community-manager","tag-facebook","tag-reseau-social"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>R\u00e9seau social et Community Manager | Agence Lapostolle \u00e0 Amiens<\/title>\n<meta name=\"description\" content=\"Un r\u00e9seau social est un site internet qui permet \u00e0 un utilisateur de cr\u00e9er une page &quot;profil&quot;. 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