{"id":2757,"date":"2022-10-20T09:00:00","date_gmt":"2022-10-20T07:00:00","guid":{"rendered":"https:\/\/www.agence-lapostolle.com\/?p=2757"},"modified":"2024-01-15T13:38:30","modified_gmt":"2024-01-15T12:38:30","slug":"metaverse","status":"publish","type":"post","link":"https:\/\/www.agence-lapostolle.com\/en\/2022\/10\/20\/metaverse\/","title":{"rendered":"M\u00e9taverse : la nouvelle folie de Mark Zuckerberg"},"content":{"rendered":"

Un d\u00e9but hors du commun<\/strong><\/h2>\n\n\n\n

Facebook occupe une grande place sur internet, et Mark Zuckerberg le fait maintenant entrer dans une nouvelle \u00e8re : le m\u00e9taverse.<\/p>\n\n\n\n

Tout d\u2019abord, qui aurait pu pr\u00e9voir qu\u2019une exp\u00e9rience sociale universitaire en 2004 aurait cr\u00e9\u00e9 le r\u00e9seau social comptant pr\u00e8s de 3 milliards d\u2019utilisateurs ? <\/p>\n\n\n\n

Certainement pas Mark Zuckerberg.<\/p>\n\n\n\n

Depuis, Facebook est le r\u00e9seau social connu de tous. L\u2019histoire de la fondation de ce g\u00e9ant a \u00e9t\u00e9 racont\u00e9e dans le film \u00ab The Social Network \u00bb r\u00e9alis\u00e9 par David Fincher.  <\/p>\n\n\n\n

Le<\/strong> m\u00e9taverse en quelques mots<\/strong><\/h2>\n\n\n\n

Cette nouvelle \u00e8re s\u2019appelle Meta : mais alors \u00e7a veut dire quoi ? <\/p>\n\n\n\n

Vous l’aurez compris, Facebook voit plus grand et souhaite que tout le monde le sache. Le fondateur n’ayant plus qu’une lubie : r\u00e9inventer Internet avec le m\u00e9taverse.<\/p>\n\n\n\n

Si vous \u00eates amateur de film, notamment de \u00ab Ready Player One \u00bb de Steven Spielberg, vous savez de quoi il est question : les m\u00e9taverses sont l\u2019\u00e9quivalent de l\u2019OASIS du film.<\/p>\n\n\n

\n
\"Mark<\/figure>\n<\/div>\n\n\n

Pour ceux qui n\u2019auraient pas vu ce fameux film, imaginez les m\u00e9taverses comme une doublure du monde physique accessible par internet et des interfaces dans lesquelles on devrait exister en tant qu\u2019avatar. Facebook l’imagine comme un \u00ab internet incarn\u00e9 \u00bb, votre avatar pourrait par exemple aller \u00e0 la boulangerie ou alors danser en boite de nuit, le but \u00e9tant d\u2019avoir une vie sociale num\u00e9rique bien remplie.<\/p>\n\n\n\n

En effet, les g\u00e9ants du web et du jeu vid\u00e9o voient le m\u00e9taverse comme l\u2019un des plus gros progr\u00e8s technologiques dans l\u2019\u00e9volution d\u2019Internet.<\/p>\n\n\n\n

Alors, Facebook invente son propre monde virtuel avec ses r\u00e8gles et param\u00e8tres bien \u00e0 lui.<\/p>\n\n\n\n

Aujourd\u2019hui il est possible de vivre des exp\u00e9riences li\u00e9es au m\u00e9taverses bien que celles-ci soient encore limit\u00e9es. Comme conduire un bolide ou encore un vaisseau spatial. Soyons fous, tout sera possible d\u00e9sormais.<\/p>\n\n\n\n

Les marques s\u2019y mettent aussi<\/strong><\/h2>\n\n\n\n

C\u2019est pourquoi, Facebook et la c\u00e9l\u00e8bre marque Ray-Ban ont travaill\u00e9 ensemble pour lancer une paire de lunettes connect\u00e9es<\/a>, qui permet de prendre des photos ou vid\u00e9os pour ensuite se connecter \u00e0 un r\u00e9seau social. <\/p>\n\n\n\n

D\u2019autres marques s\u2019y int\u00e9ressent notamment : Nike, Gucci, Zara, Adidas, Burberry et bien d\u2019autres encore\u2026<\/p>\n\n\n\n

Facebook esp\u00e8re ainsi se familiariser avec ce nouveau monde num\u00e9rique afin que de nouveaux consommateurs s\u2019int\u00e9ressent \u00e0 ce genre d\u2019accessoires.<\/p>\n\n\n\n

Alors, ce monde virtuel peut vous para\u00eetre effrayant et nous sommes justement l\u00e0 pour vous guider<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Un d\u00e9but hors du commun Facebook occupe une grande place sur internet, et Mark Zuckerberg le fait maintenant entrer dans une nouvelle \u00e8re : le m\u00e9taverse. Tout d\u2019abord, qui aurait pu pr\u00e9voir qu\u2019une exp\u00e9rience sociale universitaire en 2004 aurait cr\u00e9\u00e9 le r\u00e9seau social comptant pr\u00e8s de 3 milliards d\u2019utilisateurs ?  Certainement pas Mark Zuckerberg. Depuis, Facebook […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,11],"tags":[211,14,75,12,121],"class_list":["post-2757","post","type-post","status-publish","format-standard","hentry","category-le-point-com","category-reseau-social","tag-cinema","tag-facebook","tag-internet","tag-reseau-social","tag-web"],"yoast_head":"\nM\u00e9taverse : la nouvelle folie de Mark Zuckerberg<\/title>\n<meta name=\"description\" content=\"Le M\u00e9taverse est "l'\u00e9volution de Facebook", le r\u00e9seau social connu de tous. 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